We've all seen it, people flocking to your classes when resolutions are made and then dropping off like flies once the going gets tough or when summer, sports, and the holidays hit.
How do you get your paddle out and navigate the waters of ebb and flow of having a health and fitness business? These five fool-proof ways will keep your clients coming back for more.
In this video...
1. Trust Your Program
When you received your certification and/or license to teach, you were given very specific methods and materials to follow. So, follow the formula, keep it simple, and use what you've been taught.
Wash. Rinse. Repeat.
2. Be Excited
Just like yawning can be contagious, so can excitement! If you create an awesome, irresistible atmosphere every time you teach or work with clients, they will feel comfortable, encouraged, and inspired every time they walk through your doors.
3. GIVE Recognition
People show up for specific reasons—they want to lose weight, eat better, get some stress relief, target areas on their body, get more energy, etc. However, during your classes or sessions, you give them several other reasons to keep coming back. Recognizing them for their PRESENCE (showing up) and their progress (especially non-scale victories) keeps them feeling positive and appreciated.
4. Stay On The Edge
When clients regularly attend your fitness classes, they know what to expect and LOVE the safety of consistency. However, don't become so predictable that the goodies you are delivering actually become boring. Keep spicing up your secret sauces, and for constant inspiration, make sure you take time out to attend classes, learn, and take time off for yourself.
5. Create A Movement
Health and fitness is not just the one hour your clients get to spend with you. It's a LIFESTYLE, a VIBE. How can you ooze this awesome lifestyle choice into the fabric of their lives? I know that your health and fitness business is way more than you just showing up. For instance, do you have a newsletter? Do you share your special tips and tricks via social media? When you weave in your knowledge using the variety of mediums we have at our fingertips today, you can positively influence your clients 24/7.
I help fitness instructors fill their classes. It's time you use your talents and passion as a health and fitness professional so you can become the #bossqueen of your business and your life.
As an Advanced PSYCH-K® Facilitator, I understand how your mind works, what's happening in your head, and how you need to SHOW UP in your life and your business in order to make the money you want and have a business and life you ADORE.
I've built successful online and offline health and fitness businesses and am now helping other smart, purpose driven, and hard working women build thriving health and fitness businesses, too.
I own and operate a health and fitness studio in southern Colorado. I am a stay-at-home mamma, and Advanced PSYCH-K® facilitator.